Q2 2025 Timeline Upcoming
April - June 2025: Scale HontzaTrack, grow HontzaPay revenue
Quarter Objectives
HontzaTrack Users
25+
HontzaPay Customers
15+
Monthly Revenue
$3K
HontzaTrack Focus
- Grow free user base to 25+ active users
- Add 2-3 more carrier integrations (MSC, Evergreen, Yang Ming)
- Build premium features (API access, white-label)
- Optimize Track → Pay conversion funnel
- Implement user feedback from Q1 launch
- Add bulk B/L import via Excel/CSV
HontzaPay Focus
- Scale to 15+ paying customers
- Process $50K+ monthly volume
- Add Long Beach terminal support
- Build referral program for existing customers
- Reduce onboarding time to < 24 hours
- Document and optimize all payment flows
Monthly Targets
April 2025
- • 10 HontzaTrack users
- • 8 HontzaPay customers
- • Customs broker exam (if ready)
- • MSC carrier integration
May 2025
- • 18 HontzaTrack users
- • 12 HontzaPay customers
- • Premium tier launch
- • Long Beach terminal live
June 2025
- • 25 HontzaTrack users
- • 15 HontzaPay customers
- • $3K MRR milestone
- • Q3 planning complete
Key Initiatives
Track-to-Pay Funnel Optimization
Every HontzaTrack user is a potential HontzaPay customer. Build in-app prompts when users track containers approaching port. Target: 20% conversion rate.
Terminal Expansion
LA/LB handles 40% of US imports. Full coverage of both ports makes HontzaPay essential for West Coast operations.
Customs Broker Exam
April exam date is primary target. If Q1 study progress is on track, take exam. Otherwise, continue studying for October.
End of Q2 Targets
Track Users
25+
Pay Customers
15+
Monthly Volume
$50K+
MRR
$3K